Oxfam America

From 2002-2005, I headed up Oxfam America's fledgling online outreach program, helped build their e-list from 5,000 to over 100,000, and helped raise nearly $20 million online. In the process, I became very familiar with the Get Active (now Convio) application service provider - a 3rd-party web app which does a lot of the 'heavy lifting' (list management, bulk email, credit card processing, etc.).